WalletBe Adds a Bit of Warmth for Those in Need

Jim Dimataris, owner of WalletBe, noticed how cold it was outside (even for California) and wanted to do something for those that either do not have a place to go to and/or do not have adequate coverage to stay warm. He thus created a sale called “Wallets to Warmth” and called on his loyal online customers to help, promising that all proceeds from that day’s sales would go towards purchasing coats. The sale was a huge success allowing them to purchase about $1,000 worth of coats that were brought to the Salvation Army for distribution to those in need.