Idea Mountain

The Journey System from Idea Mountain is a modular carry-on size backpack that breaks up into separate, useful parts so you can carry only what you need when you need it. In the world of ‘carry-on only,’ this bag meets all the airline restrictions, looks great, but doesn’t require constant repacking. Idea Mountain strives to create the best made, most innovative gear that is not only good for travel around the world but also for everyday use.

“We believe that when you’re organized and traveling light, you have a better life,” states Tys Sniffen. “Our Journey System is used by happy customers around the world, from digital nomads to commercial airline pilots to busy executive coaches, and we are slowly growing from our launch at the start of the pandemic into other accessories for the adventurous traveler.”

The Day Pack is the foundation of the system, with functionality and design details like a removeable laptop sleeve and a top access pocket with a Hip Pack, for when you only need to carry the essentials. The Luggage Pack includes a removeable toiletry kit and clicks onto the Day Pack so you don’t have to carry your clothes around on day trips. In addition, the Day Pack, the Laptop Sleeve, and the Hip Pack can all be used every day of the year, and thus there is no need to swap your stuff from your daily carry to your travel set up.

For more information, visit or contact Tys Sniffen at 415-606-7746 or